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CPD Accredited Courses
3 Ways a Digital Marketing Certificate will Benefit Your Marketing Career

Here at the London Marketing Academy, we spend all day every day helping aspiring marketers kickstart their careers – but it’s not only marketing newbies we help, we also help people with established marketing careers take that next big step. How? With our CPD courses. What are CPD Courses? CPD stands for Continuing Professional Development.

Why choose a career digital marketing
Why choose a career in digital marketing?

The field of digital marketing is fast-moving and there is always something new to learn, so it’s a great field to get into if you love to develop new skills. If you are creative, always ready to take on a new challenge, like to analyse numbers, and like to work alone and as part of

How to become a marketing manager
Your Complete Guide on How to Become a Marketing Manager

Becoming a Marketing Manager can offer you a rewarding and exciting career. Every day is different, you can express your creativity, and you have the opportunity to influence the way a brand presents itself and how it communicates with the world. But… how do you actually go about landing that position? Being a managerial position

How Much Do Digital Marketers Earn
How Much Do Digital Marketers Earn? Average Salaries of Digital Marketing Careers in the UK

Digital marketing careers didn’t exist until the 1990s but have since grown exponentially in demand. If businesses wish to succeed today, they must consider digital marketing as a part of their strategy. Clearly, this means there’s a huge demand for experts who can help them manage their digital marketing and thrive in a busy online

How To Build A Digital Marketing Career
How To Build A Digital Marketing Career

4 out of 10 marketing job listings now ask for digital marketing skills and jobs in digital marketing are on the rise. However, the number of people qualified to do these jobs is not keeping pace. Currently, there is a gap in digital skills, with 150,000 digital jobs being predicted to be available by 2020.

Guide to changing your metatags
Simple guide to changing SEO meta tags for all sites

If you know even a little SEO you know that having an optimised title and meta description for your homepage not only helps the search engine robots better understand what your site is about but can also improve the click through rate, meaning the number of Google users that will click on your site after

Digital Marketing Strategies
Top 5 digital marketing strategies you can’t miss in 2020

5 Digital marketing strategies for 2020 The world of digital marketing is constantly evolving and it’s becoming more essential than ever for businesses to have coherent, comprehensive digital marketing strategies to stand out in a saturated market. In this rapidly changing competitive world using old conventional marketing strategies will not help you to grow your

4 Ways To Analyse On-Site Search With Google Analytics

Site search is an extremely important, yet often ignored, aspect of online searching. As a retailer, you always know what products you have available, and how they are organised on your store. However, your customers don’t. Consumers come to your store for various reasons. Some just want to learn more about your business, some want

4 PPC Trends to Follow in 2020

The Pay Per Click industry is constantly changing and those working in the field know how much truth is in the “adapt or die” message. Campaign automation, increased competition (and costs), and tracking restrictions are just some of the painful topics for those who have been working in the field for many years. But it

Digital Marketing Mistakes you should avoid
Digital marketing mistakes you can’t afford to make

When it comes to digital marketing, you’ll hear a lot of advice about what you should do. But sometimes it’s also worth remembering what not to do. In this article one of our digital marketing and SEO trainers, Ela, will cover a few pitfalls and how to avoid them. One of the most common refrains

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