Email Marketing Course

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Email Marketing Course

Email Marketing Course

– Sell more through targeted emails –

Email is still one of the most efficient and powerful forms of online marketing. As a method of promotion with a high conversion rate and a relatively low cost, it is often the foundation of a successful Digital Marketing strategy.

Recent developments in the field have shown the emergence of email marketing tools that make the management of campaigns and interpretation of results a whole lot easier and more effective. This course will introduce you to, or bring you up to date with current techniques that will bring in clients and ensure their continued loyalty once they’ve reached you.

WHO IS THIS COURSE FOR?

The course is for entrepreneurs, people wishing to embark upon a digital marketing career and those already working in the marketing field, but who would benefit from a fuller and more current working knowledge of email marketing. It will provide you with the tools to plan, implement and deploy a successful email marketing campaign.

Course structure

  • Open course (not limited to employees of a company, anyone can enrol)
  • Limited number of participants
  • Central location in London
  • One day course lasting 4 hours.
  • Graduation certificate on completion of course
  • Price: £300 (payment is made in advance)

Course content

  • Collection and segmentation of data
  • Database management
  • Data retention laws
  • Increasing the number of subscribers
  • Design and Content
  • Frequency of sending notifications / emails
  • Time and day recommended to send a newsletter
  • Email subject – practices for best results
  • Sites and applications for delivering emails
  • Tracking newsletters
  • Updating customers data from the database
  • Reports and analysis

INSTRUCTOR

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Gabrielle

Digital Marketing Specialist

  • 07941 741438
  • office@londonmarketingacademy.com
Dates 17 March 2018
Duration 4 Hours
Price £300.00
Location London Fields
Students 5-10
Certificate Yes

CURRICULUM

SECTION 1: INTRODUCTION TO HANDSTANDS
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